
Courses
Graduate Courses
- Customers and Markets GSBA 504
- Seminar in Consumer Behavior GSBA 551
- Strategic Alliances and Technology Transfer GSBA 597
- Managing Brand Meaning GSBA 599
- Enterprise Dynamics ENG 202 (UCSD Jacobs School of Engineering - William J. von Liebig Center)
Executive Education
- Management of Innovation
- Marketing in Leading-edge Technology Firms
Undergraduate Courses
- Consumer Behavior
- International Marketing
- Fundamentals of Marketing
Using the Course Selector
Select a course using the pulldown menu at right to view the course syllabus. The syllabus includes a detailed description of the course subject matter, objectives, materials and requirements.
Using the Calendar
Select a month from the pulldown menu. Click on a day in the calendar to display the weekly class schedule. Students may use this view topic synopsis, reading and homework assignments, and deliverables. Early warning for quizzes is also found here!
The calendar function was designed for IE 5 and up. It will not work in Netscape.
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OFFICE HOURS
Mon and Wed 3:00 - 5:30 p.m. or by appointment.
Email Soma or call 619.260.4889.
I encourage you to contact me by e-mail first to maximize our productivity.
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