Economics 373

MANAGERIAL ECONOMICS

Spring 2015
 
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B.  Risk Analysis

1.  Concepts

a.  Certainty - only one possible outcome, known precisely

b.  Risk - more than one possible outcome, probability of outcome known

c.  Uncertainty - more than one possible outcome, probabilities unknown

d.  Strategy - alternative courses of action that can be undertaken

e.  States of nature - conditions in future that have an effect on the outcome of a strategy

f.  Payoff matrix - shows possible outcomes of each strategy for different states of nature

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2.  Measuring risk

  • Probability - the chance or odds that an event will occur

  • Probability distribution - list of all possible outcomes and the probability they occur

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a.  Expected value

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b.  Standard deviation

  • Use as the measure of risk

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c.  Coefficient of variation

  • Allows different situations to be compared

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3.  Utility and risk preference

  • Need to look at utility associated with monetary outcomes

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  • Risk averter - choose less risky project if expected values are the same

  • Risk seeker - choose more risky project

  • Risk neutral - indifferent

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4.  Adjusting the valuation model for risk

  • Value of firm:

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a.  Risk-adjusted discount rate

  • Use trade off between risk and return

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b.  Certainty-equivalent approach

  • Certainty-equivalent - the certain sum that yields the same utility as the risky sum

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  • Adjust valuation model accordingly

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5.  Decision trees

  • Shows sequence of possible decisions and expected outcomes under different states of nature

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6.  Decision making under uncertainty

a.  Maximin criterion

  • Determine worst possible outcome of each strategy

  • Choose strategy the gives the best of the worst possible outcomes

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b.  Minimax regret criterion

  • Choose strategy that minimizes the maximum opportunity cost (regret) of the wrong decision

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7.  Information and risk

a.  Asymmetric information

  • One party to a transaction has more information than another

Ex. - Used cars

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  • Adverse selection - lower quality drives out higher quality

Ex. - Insurance

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  • Can be dealt with by providing more information or guarantees

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b.  Moral hazard

  • More risky behavior undertaken when there is insurance

  • Insurance reduces the loss from risky behavior

Ex. - Auto insurance, life insurance

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  • Insurance companies may require certain precautions be taken

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c.  Principal-agent problem

  • Principals - owners of a company

  • Agents - managers of the company

  • Separation between ownership and management in a corporation

  • Interests of the two may differ

Ex. - Takeover bids

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  • Golden parachutes - financial payments to executives if they are forced out as a result of a takeover

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d.  Auctions

(1)  English auction

  • Sold to highest bidder

  • Sequential, ascending bid auction

  • May not get maximum bid (reservation price)

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(2)  First-price sealed bid auction

  • Bids made secretly, highest bidder wins

  • More likely to get maximum bid

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(3) Second-price sealed bid (Vickrey) auction

  • Bids made secretly, highest bidder wins but pays amount of second highest bid

  • Has same effect as English auction

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(4) Dutch auction

  • Starts at a high price, price lowered until someone accepts

  • Descending bid auction

  • Has same effect as first-price sealed bid auction

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  • Winners Curse - overpaying for an item by placing the winning bid

- More likely in first-price sealed bid and Dutch auctions - less information than in English auction