Graduate (S) Business Administration 509

THE ECONOMIC ENVIRONMENT OF BUSINESS

Spring 2018
 
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E.  Aggregate Model of the Macro Economy

1.  Aggregate demand curve

  • Shows combinations of the price level (P) and real income or GDP (Y) that result in simultaneous equilibriums in both the goods and money markets

  • Based on the different types of expenditures (C, I, G, and X - M)

a.  Graph

b.  Shifting the aggregate demand curve

  •  Anything affecting the individual components of expenditures will affect the AD curve

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(1)  Factors affecting the aggregate demand curve

C = f [TP(-), r (-), CC (+), W (+), CR (+), DB (-)]

I = f [r (-), TB(-), PR (+), CU (+)]

G = f [G (+)]

(X - M) = f [Y* (+), R (-)]

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AD = f [TP(-), r (-), CC (+), W (+), CR (+), DB (-), TB(-), PR (+), CU (+), G, Y* (+), R (-)]

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(2) Monetary policy

  • Use money supply and interest rates to affect economy

MS increases => r decreases => C, I increases => AD increases

MS decreases => r increases => C, I decreases => AD decreases

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(3) Fiscal policy

  • Use government spending and / or tax changes to affect economy

G increases => AD increases

G decreases => AD decreases

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TP increases => C decreases => AD decreases

TP decreases => C increases => AD increases

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TB increases => I decreases => AD decreases

TB decreases => I increases => AD increases

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2.  Aggregate supply curve

  • Shows the price level at which firms are willing to produce different amounts of real goods and services

  • Depends on quantity and quality of resources used in production, efficiency with which resources are used, and production technology

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a.  Short-run aggregate supply

  • Amount of resources, efficiency of their use, and level of technology constant in short-run

  • Affected only by changes in the prices of inputs

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b.  Long-run aggregate supply

  • Potential output - full-employment level of output

  • Maximum amount that can be produced, given resources and technology available

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3.  Equilibrium

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4.  Changes

a.  Aggregate demand

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(1)  Phillips curve

  • Shows relationship between inflation and unemployment

  • Inverse relationship

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(2)  Using policy to affect the economy

(a)  Monetary policy

  • To counteract a downturn:  increase money supply => decrease interest rates

  • To counteract overheating:  decrease money supply => increase interest rates

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  • Effectiveness of monetary policy

- Depends on responsiveness of expenditures to changes in interest rates

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(b)  Fiscal policy

  • To counteract a downturn:  increase government expenditures, decrease taxes

  • To counteract overheating:  decrease government expenditures, increase taxes

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  • Budget deficit and the national debt

- Deficit if government expenditures > government revenue

- Debt = accumulated deficits

- Are deficits and debt a problem?

i)  Crowding out

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ii)  Who owns the debt?

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iii)  Is the debt a burden on future generations?

  • Depends on how it it used now

  • Future generations can borrow to push debt into future

  • Problem if more productive private sector investments are crowded out

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(c)  Lags

  • Takes time for policy to take effect

- Recognize problem

- Implement policy

- Have impact on problem

  • Recognition lag similar for both monetary and fiscal policy

  • Implementation lag longer with fiscal policy - need to pass legislation, implement legislation

  • Impact lag longer with monetary policy - indirect impact on economy

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b.  Short-run aggregate supply

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  • Stagflation - combination of both unemployment and inflation

  • Difficult to counteract with policy

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c.  Long-run aggregate supply

  • Leads to long-term economic growth

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5.  Business cycle

  • Expansion - increase in economic activity

  • Recession - decrease in economic activity

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a.  Economic indicators

(1)  Concurrent indicators

  • Move along with the economy

    - Employees on nonagricultural payrolls
    - Personal income less transfers
    - Industrial production
    - Manufacturing and trade sales

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(2)  Leading indicators

  • Move in advance of the economy

    - Average weekly hours, manufacturing
    - Average weekly initial claims for unemployment insurance
    - Manufacturer's new orders, consumer goods and materials
    - Institute for Supply Management new orders index
    - Manufacturer's new orders, nondefense capital goods excluding aircraft
    - Building permits, new private housing units
    - Stock prices, 500 common stocks
    - Leading Credit Index
    - Interest rate spread, 10-year Treasury bond less federal funds
    - Average consumer expectations for business and economic conditions

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(3)  Lagging indicators

  • Move after the economy moves

    - Average duration of unemployment
    - Inventories to sales ratio, manufacturing and trade
    - Labor cost per unit of output, manufacturing
    - Average prime rate
    - Commercial and industrial loans
    - Consumer installment credit to personal income ratio
    - Consumer price index for services

  • Calculated by the Conference Board

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b.  Impact on managerial decisions

  • Demand affected through impact on income

  • More intense competition for market share and profits